As fitness becomes more data-led, the challenge is no longer access to information, but making it understandable. Pulse turns complex performance data into a focused experience that feels guided, calm, and easy to act on.
Clear geometry in the mark and typography gives Pulse a precise, confident base, while the blue-green palette softens the technical feel with a more approachable tone.
Across app screens, wearables, packaging and campaign touchpoints, the identity keeps a consistent visual rhythm while adapting to different levels of use and scale.
Pulse brings clarity to a fitness experience shaped by data. The final system connects identity, interface, product and campaign touchpoints through a visual language that feels precise, calm and easy to extend.
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Based in Bucharest, Romania, open to full-time, remote and hybrid roles.